Forget the wine basket. Give your buyers a digital twin of their new home. It's the gift that builds lasting relationships, drives referrals, and sets your practice apart from every other agent in the market.
HomeRunbook turns a one-time transaction into a lasting relationship that keeps you top of mind for years.
Wine gets drunk in a week. Cutting boards go in a drawer. A digital twin of their home? That's something they'll use every time something breaks, leaks, or needs maintenance—and they'll think of you.
When friends ask "who was your agent?", your clients have a tangible reason to rave about you. "She gave us this amazing home tool" is a story people tell at dinner parties.
Referrals drive most business"This home includes a complete digital home profile" adds perceived value to every listing. Documented homes sell faster and with fewer inspection surprises.
During buyer inspections, document findings directly in HomeRunbook. The buyer starts homeownership with a baseline understanding of every system in the house.
When the furnace needs replacing in year 3, where do they look? Their HomeRunbook. And who gave them that? You. That's how you stay top of mind long after closing.
Volume subscriptions available for teams and brokerages. Make HomeRunbook a standard part of your closing process across every transaction.
Most closing gifts are consumed, stored, or forgotten within a week. HomeRunbook is different. It becomes part of how your clients manage their home—a tool they reach for every time something breaks, beeps, or leaks.
In a crowded market, documented homes have a clear advantage. Sellers with complete system documentation attract more confident buyers, face fewer contingencies, and close faster. That "Digital Home Profile Included" badge on your listing is a real differentiator.
When your buyer loves their HomeRunbook, they tell friends. When those friends buy homes, they want the same experience. And they want the agent who made it happen. That's the referral flywheel every agent dreams of.
How one thoughtful gift turns into years of referral business.
You hand the Johnsons their keys — and a HomeRunbook Pro subscription instead of the usual gift basket.
Along with the keys, you walk the Johnsons through HomeRunbook. You show them how to scan their water heater label, find their breaker map, and set up maintenance reminders. Their eyes light up: "This is amazing. Our home came with an instruction manual?"
A pipe starts dripping under the kitchen sink. Instead of panicking, they open HomeRunbook and see the plumbing diagram. They find the shutoff valve, stop the leak, and schedule a plumber with all the system details ready. They text you: "That home app you gave us just saved us a flooded kitchen!"
At a dinner with friends, the Johnsons show off their HomeRunbook. "Look, I can see every circuit in my house." A friend who just started house hunting asks, "How do I get that?" The Johnsons say, "Our agent set it all up."
Over the next year, three of the Johnsons' friends reach out to you directly. They don't just want an agent—they want the agent who gives you the home app. Imagine: a $29.95/month gift that could generate multiple commissions.
"In a business built on relationships, the best marketing doesn't look like marketing at all. It looks like giving your clients something genuinely valuable—something they'll use, talk about, and thank you for years after closing."
— You, after your first referral from a HomeRunbook giftStart gifting HomeRunbook at closing. Your clients will remember you every time they use it. Ask about volume pricing for teams and brokerages.